Catching up

There has been a lot going on lately. Here is a quick the run down  –

burrp! blah –We recently launched an upgraded and much more streamlined version of blah!. While earlier, blah! was going all over the place in terms of articles etc., with this new release we’ve focused on bringing in lifestyle – health, fashion, food, travel etc articles. It’s live on both the web (via HTML, RSS and Email) and the mobile.

burrp! local – A lot has been happening on the burrp! local platform. We’re expanding into newer categories like spas, salons, gyms, theatres etc. We’ve recently introduced RSS feed for events. Plus, several features aimed at rounding off the platform. These will be visible via announcements on the burrp! blog.

burrp! tv – This has been chugging along quite nicely. We are now at about 36 channels and counting.

the new new stuff – Have ya heard about the new new stuff that we are up to lately? No? Good. While I cannot disclose what it is, it’s been taking up a lot of my time. The scale, size and the magnitude of this is enormous. Don’t ask me what it is.

hiring – We’re still hiring at burrp! It’s been a busy time with tons of resumes making their way to us ever since economy started to show signs of melting. Isn’t it funny that people didn’t want to work for startups when the going was good.

technology catch-up – Since I last wrote about Virtualization we’ve had enough time to use and evaluate it. The benefits are enormous, you can deploy and take-down new OS instances at will. So far the it has worked like a charm for us. We’ve only used it for our dev environment so far, I have not put it up in production yet. Since I am such a luddite when it comes to using the new stuff like Twitter and Facebook, I am spending sometime trying to understand how they work, the usage drivers, barrier to competition  ~ no, we are not building the next facebook :-) etc.

terror attacks Post terror attacks the citizens of Mumbai tried to unite by staging protests, lighting candles, writing blog posts etc. While all this is fine, has someone really listed down the steps we need to take to make this country a more secure place? I want to see that list, with SMART goals – specific, measurable, attainable, realistic and timely. Also, I want to see someone’s signature (preferably the President of India or the Prime Minister) on it. If there exists no such list, then nothing much is going to happen. Trust me. A few heads will roll, new people will come in charge, governments will change, the blame game will begun, we’ll start wishful thinking. But nothing objective will happen.

economic meltdown – The economy is going to get even tougher they say. While I am no economist (trivia: In college I majored in Advanced Economics), I think we are headed for tough times. I’ve seen it happen first hand in the US in 2001. I think it is a good time to reset your priorities, lifestyle, thinking and spending. Once this is behind us and if you/your company has managed to survive, you’ll come out much stronger. Remember what Friedrich Nietzsche had said  “What doesn’t kill us makes us stronger”.

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Author: anand

Currently CleverTap. Founder & ex-CTO - burrp. A techie and an entrepreneur at heart. Have worked in US, China and India.

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